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Smartphone Sales Decrease, These Are the Top 5 Market Rulers in the Second Quarter of 2021

Now sales research smartphone in the second quarter of 2021 it was again disclosed. Some research from research firm and others, Gartner, said smartphone sales in that period decreased.

The decline in smartphone sales in that period reached 1.7 percent year over year or based on the number of units a decrease from 374 million to 368 million. According to Gartner himself, who experienced a drop in class high end.

In addition to the price, which is quite expensive, the features offered also make consumers not lured. What’s more, the cycle of smartphone users replacing new ones is getting longer.

The growth in smartphone sales was only felt in China and Brazil, although they had a very slight increase. Where sales in Brazil reached 10.8 million units in this period, with an increase year ove year up to 1.3 percent.

Smartphone Sales Decreased

Meanwhile, China was able to sell 101 million smartphones in the second quarter of 2021, up 0.5 percent compared to the same period last year. According to Gartner, the increase in China is certainly a boost for 5G smartphones that are starting to be sold there.

Meanwhile, India, which is the target of one of the largest smartphone markets in the world, also experienced a decline. The smartphone market share in this period was only 9.7 percent with 35.7 million units sold. This figure has decreased by 2.3 percent year over year.

This could be because in India it is slower to upgrade to the latest smartphone.

When viewed from the top five smartphone market leaders, Samsung is still the king of smartphone manufacturers globally with a market share of 20.4 percent and sales of 75 million units during this period.

Here are the 5 rulers of the global smartphone market for Q2-2019.

  1. Samsung (20.4 percent market share with 75 million units)
  2. Huawei (15.8 percent – 58 million units)
  3. Apple (10.5 percent – 38 million units)
  4. Xiaomi (9 percent – 33 million units)
  5. Oppo (7.6 percent – 28 million units)

Samsung has increased from the previous period to reach 19.3 percent. Galaxy A Series which is the largest contributor to this increase. While in terms of flagship, The Galaxy S10 actually declined during the second quarter.

Under Samsung, there is Huawei with a market share of 15.8 percent, which is an increase from the previous period. Even though he is in a bad zone because of the blocking problem by the US government. Apple is also lackluster from sales of 11.9 percent in the last period and now it is even 10.5 percent.

According to Gartner, the decline in smartphone sales will continue until the end of the year. According to estimates, smartphones sold only touched 1.5 billion units in 2021.

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